Anthos

Anthos is a skincare brand rooted in the power of nature, using only ingredients of natural origin to create their products. The name, derived from the ancient Greek word for “flower,” reflects the brand’s commitment to botanical and clean formulations. With this ethos in mind, I created a visual identity that felt lush and elegant. I chose to incorporate florals in photography as well as colored textural elements inspired by the cyanotype process. This imagery offers a sensory expression of their approach to conscious beauty.