Anthos

Anthos is a skincare brand focused on providing nourishing products by selecting only natural origin ingredients. With a name derived from the ancient greek word for flower, Anthos is a beauty company who uses the benefits of nature across their formulations. With this ethos in mind, I created a visual identity that felt lush and elegant. I chose to incorporate florals in photography as well as colored textural elements. By doing this, the brand shows off it's clean beauty ingredients in a visual way.